branding & Design

ABOUT

In this portfolio, you will discover a selection of my work, showcasing my expertise in:

  • Logo Design: Each logo is crafted with intention, reflecting the core values and personality of the brand.
  • Brand Identity Systems: I develop cohesive brand identity systems, including color palettes, typography, and imagery guidelines to ensure consistency across all platforms.
  • Packaging Design: I create unique packaging solutions that stand out on the shelf and capture the essence of the brand.
  • Web and Social Media Assets: I design engaging digital graphics that enhance online presence and communicate branding effectively across social channels.

SKILLS AND STACK

Graphic Design

Media Printing

Packaging

Souvenir printing

Digital Media

Social Media

Point Of Purchace

Branding

Logo Design

Master Graphics

Brand Design

Email Design

Branding Systems

My design process

My design process is collaborative and tailored to each project. I believe that understanding a client’s vision and goals is essential to creating designs that not only meet their needs but also exceed expectations.

 

  • Discovery: I start by learning about your brand, target audience, and competitors to gather insights.
  • Concept Development: I create initial design concepts based on the gathered insights and present them for feedback.
  • Refinement: Based on feedback, I refine the selected concepts until we achieve the desired look and feel.
  • Finalization: I deliver the final assets in all necessary formats to ensure you have everything you need for successful implementation.

Brands I have worked with

Logo 3 Logo 4 Logo 5 Logo 3 Logo 4 Logo 5 Logo 3 Logo 4 Logo 5 Logo 3 Logo 4 Logo 5

PORTFOLIO

MARS PETCARE

End-to-end ownership of a multi-user lab system. Improved accessibility, cognitive load, and user satisfaction. Restructured the Information Architecture and user flows.

Graphic Design

Brand Systems

Packaging

Point Of Purchase

Souvenir Printing

Master Graphics

Social Media

I have worked as a Social Media Content Manager for several international  hospitality brands, small businesses, entrepreneurs and non-profit organizations.

Social  Media

Content Creation

Email Marketing

Social Media Strategy

Brand Strategy

DIgital Communication

Brand Design

End-to-end ownership of a multi-user lab system. Improved accessibility, cognitive load, and user satisfaction. Restructured the Information Architecture and user flows.

Graphic Design

Brand Systems

Media Printing

Packaging

Logo Design

Branding

Illustration

I have worked as a Social Media Content Manager for several international  hospitality brands, small businesses, entrepreneurs and non-profit organizations.

Digital Illustration

Vector Iluustration

Procreate

Adobe Fresco

Adobe Animation

Abril Alejo logo

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