Websites designed with intention.
I craft websites and mobile experiences for businesses that want to reflect their authentic soul in a digital world.
My approach focuses on real human interaction, performance, and strategic purpose—not just pretty screens.
Bringing years of enterprise product design and branding expertise, I build accessible digital experiences anchored in solid brand foundations.
4
WEBSITE TIERS
100%
CUSTOM DESIGN
UX STRATEGY
IMPLEMENTATION
Let’s build a meaningful digital presence that truly resonates with your audience.
A template can give you a website. A thoughtful design gives your business a digital identity.
Your website should do more than fill a few sections on a screen. It should communicate who you are, guide people toward what matters and make it easy for the right customers to take the next step.
Ux curated by detail
Templates restrict how users experience your brand. I design custom visual hierarchies that guide attention, lower friction, and build accessible, WCAG-compliant digital spaces tailored specifically to your customer journey
BRANDING THAT FITS
A custom palette, typography stack, art direction, and tone of voice designed to reflect your core business strategy and genuinely resonate with your target audience.
SEO-Friendly Foundation
Built with clean semantic structure, rapid load speeds, proper metadata, and keyword-mapped layouts so both search engines and human visitors easily understand your offer.
Designed for Humans, by Humans
Every layout begins with your real customers: what they search for, what confuses them, and what makes them convert. No recycled mass-market templates, no generic AI-spun pages.
01
discovery
You bring the story. I help define the opportunity.
We map out your core business goals, identify target audience expectations, and define key conversion objectives.
02
structure
We architect clear sitemaps, user flows,content hierarchy, and wireframes to establish what the website needs to say and how people will navigate it.
03
design
Now we make it yours.
Visual direction, typography, color, imagery, layouts and interactions come together into a custom digital experience, reviewed with you along the way.
04
Launch
The final design is built, tested and prepared for the real world.
Responsive development, SEO fundamentals, performance checks, forms, links, analytics and final hand-off are all part of the launch process.
Every project is designed from scratch around your brand.
Hosting and domain are not included, except for monthly subscription package.
All services can be eligible for monthly web update and maintenance for additional fee.
01
LANDING PAGE
A focused one-page website designed to clearly communicate who you are and what you offer.
INCLUDES:
- Custom UX and visual design
- One-page responsive website
- Up to 5 content sections
- Mobile-first design
- Basic SEO setup
- WhatsApp integration
- Google Maps or relevant business integration
- Two rounds of revisions
02
Core Business Site
A complete multi-page website designed around your brand, audience and business goals.
INCLUDES:
Everything included in a Landing Page plus:
- Discovery & UX strategy
- Custom sitemap
- Custom visual direction
- Up to 6 core pages
- Metadata and page structure
- Analytics setup
- Performance optimization
- Four rounds of revisions
03
Brand & web ecosystem
For businesses that need more than a website.
INCLUDES:
Every thing included in a core business site plus:
- Brand direction
- A mini design system*
- Social media launch kit to carry your new look*
- 8-12 core pages
- Multiple design iterations
- Deep analytics
- Keyword-mapped SEO
- E-commerce
04
MONTHLY SUBSCRIPTION
For starting businesses that need a helping hand to start
INCLUDES:
- Custom brand design
- Up to 5 pages
- Monthly content update
- Hosting and maintenance
- SEO setup
- WhatsApp Integration
- Custom Sitemap
- Performance optimization
- Social media kit
- Basic Brand direction
Not every business needs a full website. I also create
Campaign landing pages, service pages, property pages and QR-linked digital experiences.
Let’s talk about what you actually need rather than selling you more than you do.
QR-CODE LINKED PAGES
Turn a scan into a better customer experience.
Perfect for restaurants, cafés, salons, spas, clinics, shops, events and hospitality businesses.
BRANDED DESIGN
Your colors, typography, imagery and visual identity — instead of another generic QR menu.
INSTANT UPDATES
Change prices, services, products or seasonal specials without reprinting your physical materials.
Print-Ready Asset
Receive QR artwork ready for tables, windows, menus, flyers, packaging and tent cards.
Tell me about your business, what you’re building, and what you need,
whether that’s a landing page, a complete website, or a QR-linked digital experience.
Abril is an incredibly talented designer and visionary. Despite short timeframes, (in some cases 24-hour turnarounds!), Abril has delivered designs that are exactly what the client is looking for. She takes the initiative and proposes fresh and inventive ideas. In addition, she maintains a kind and enthusiastic persona, making her a joy to work with. I'd highly recommend Abril as your creative lead!
Abril is a great and talented UX Designer. She has a wonderful and easy personality, and brings the highest engagement to any project. Abril was invaluable resource on the projects that we wroked on together. She would always find smart and elegant solutions to even the most difficult problems. Her wonderful and positive personality would always make challenging problems that much easier, and always fun.
© 2026 Abril Alejo. Todos los derechos reservados.